AWARD

Introducing this year’s award-winning works.

2024 Award

Branded Shorts of the YearInternational Competition

I’m Dying Inside

Over 5 episodes released as a series, and starring Tik-Tok comedian Samantha Andrew, ‘I’m Dying Inside’ follows four housemates as they navigate the awkwardness of life as a young adult while on your period.
From endometriosis flare-ups to accidental period sex stains to baby-gay period hook-ups and more, each episode explores a range of modern period experiences and taboo topics, showing how Modibasics helps you leave leaks out of it.

ClientModibodi

AgencyHowatson+Company

ProductionFINCH

Director:Arundati Thandur / Time:0:11:01 / Country:Australia / Branded Movie / 2024

Branded Shorts of the YearNational Competition

Straight Path

Post-war Viet Nam.
A nine-year-old Vietnamese boy, Tri, liked to be neat and for things to be in order. He preferred for things to happen according to plan and was happy to keep on his straight path. After moving to the USA, he was amazed to see clean water was accessible at just a turn of a tap. We follow young boy Tri’s life story, as he takes his strong willed steps from survival to great success.

ClientToray Industries, Inc.

Agency

ProductionMt. MELVIL

Director:Yu Yamanaka / Time 0:18:40 / Japan / Branded Movie / 2023


Deloitte Digital Award

Share The Challenge

Portrayed by Masato Sakai, the legendary Lord Benimaru faces his greatest challenge yet—one that can only be overcome through teaming up with those around him. Together, they share the challenge, with their combined efforts representing the Marubeni Group’s vision of its future, the Global crossvalue platform.

ClientMarubeni Corporation

AgencyDentsu Inc.

ProductionDASH Co., Ltd.

Director:Shinji Hamasaki / Time: 0:01:30 / Japan / Branded Movie / 2023

supported by Indeed HR Best Short Award

IN A RESTAURANT

ClientTraditional Japanese Cuisine Restaurants Association

AgencyIFYS Co.,Ltd/Sugata Creative & Design

ProductionSugata Creative & Design

Director: Keinosuke Hara / 0:07:18 / Japan / Branded Movie / 2023

The 13th Visual Tourism Award, Japan Tourism Agency Commisioner’s Award

Thank You, Gateway To The World

[Narita City, Chiba Prefecture]
"I want to thank you, too. You helped me remember something important."
This is a story about a woman who works for the Narita Airport Ground Handling Services. She’s always complaining and is unable to find any sense of purpose in her job, until a commotion her family causes at the airport helps her recall the importance of gratitude.
When Narita Airport gets hit by a devastating typhoon, ground handling staff member Ayako Takaoka (Misa Shimizu) has to cope with the situation. Even as people from around the world vent their frustrations and fears to her, she always responds with a smile. On the third day of the ordeal, after two nights without sleep, she finally arrives home and proceeds to take it out on her husband Hiroshi (Toshiro Yashiba.) Her daughter Misora (Rin Kataoka) retorts, "Stop complaining so much. You’re filling the house with bad vibes." When Ayako tells Misora to try getting a job before telling her what to do, the two are primed for a fight. Misora ends up taking her little brother Wataru (Akito Matsuno) to the airport to take photos of the planes. She happens to see her mother working, earnestly helping foreign travelers and being thanked in return. Misora starts to appreciate the pride associated with working at "The Gateway to Japan," and realizes Narita can help her pursue a future like no other. As a plane passes overhead, Misora shyly tells her mother, "Thank you for everything."

Client

Agency

Production

Director: Yuki Saito / Time: 0:25:00 / Japan / Branded Movie / 2024